You're Rich, Gimme Some Of It !!!

As we seem to be hung up on the question of money in this Blog of late I thought I'd give vent to something which consistently annoys me...

And that is the way that prices automatically go UP when someone perceives you to be rich and famous. I get this ALL THE TIME - whether it's with handymen who come and do work at my house, freelancers who submit humongous bills for simple jobs or people who give me quotes on projects, to name but a few.

The thought process is 'She's rich so I deserve some of it' - and I can tell you there is no quicker way for you to lose business and/or clients with anyone you perceive to be loaded.

Doesn't just apply to people of course, it applies to corporates (although it's much easier to get away with when you're dealing with executives spending someone else's money).

The entrepreneurs who TRULY benefit from 'high profile clients' are the ones who recognise that, if anything, we are far more stingy than the average customer (most rich people got there in the first place by being ruthless with money, and habits stick) - but that the PR/publicity/referral benefit of dealing with us will yield £££ for you in the long term.

So next time you want to get a 'celebrity' client on your books, it's a smart move to offer it FOR FREE !!!