My PR Louise Third of Integra is doing one of her fabulous PR workshops with Daily Express journalist Maisha Frost at the British Library next Thursday evening (12 June from 5pm to 7.30pm).
Last time I recommended this to you, an entrepreneur called Tony Kinch who runs The Real Tea Company went along - and a few weeks later secured himself part of a half page article with picture in the Sunday Times! Worth probably £25,000 in equivalent media value.
Tony came along to the Business Start Up Show to thank me in person for recommending the workshop.
So if you are around in London next Thursday it's well worth attending - if you can still get a place - the cost is £47.50 + VAT and details are on Integra's website.
About Rachel
- Rachel Elnaugh
- Bakewell, Derbyshire, United Kingdom
- ...is one of Britain’s highest profile female entrepreneurs. Having started her working life as an office junior, at the age of 24 she created the market leading experiences brand Red Letter Days on a shoestring budget from the front room of her home. Red Letter Days went on to generate over £100million in turnover in the 16 years that she ran it, and in doing so pioneered the UK's £250 million experiences sector. This earned her an Ernst & Young Entrepreneur of the Year award in 2002, as well as being short listed for the 2001 Veuve Clicquot Businesswoman of the Year award. In early 2005, Rachel shot to fame as one of the original Dragons in BBCTV's BAFTA nominated cult business show Dragons’ Den. After the well-publicised crash of Red Letter Days in 2005, Rachel became heavily involved in the Small Business Sector and recently won the IAB 'UK Champion of Entrepreneurship' award for 2008. Her unique Entrepreneurial Profiling Test was launched in 2007 and you can take the test free by visiting www.rachelelnaugh.com. Rachel's first book 'Business Nightmares' was published by Crimson in May 2008.
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