Re-defining 'Success'

And so we have the latest publicity stunt from Peter Jones and Theo Paphitis, proudly standing in front of their shiny new gas guzzling Maybach cars (the cost of which could each feed an African village for a decade), like two pin-striped dinosaurs still churning away on the golden hamster wheel of ostentatious wealth.

Meanwhile, the true Ultrapreneurs (think Branson, Gates, Gore and Buffet) are busy fighting climate change, re-distributing their wealth to fight third world disease and famine - as well as rescuing beleaguered British banks.

In fact, the results of my Entrepreneurial Profiling Test show that only 4% of the 2000+ people who have taken the test since September, profile as 'Alphapreneurs' like Jones and Paphitis i.e. people who are prepared to put their desire for money and the trappings of material wealth above all else, in their desire to achieve 'success'.

The remaining 96% would of course like to be rich, but are not prepared to sacrifice everything - for example time spent with family and friends, or risking everything they possess including their health - in the relentless pursuit of money.

So my question to you this Thursday morning is: which of the two groups in your opinion is the most 'successful' ?